{"product_id":"9781557533517","title":"Covering the Business Beat","description":"\u003cp\u003eCovering the Business Beat is targeted specifically to the millions of Americans in business - from the entrepreneur who wants to be known as an expert in her field, to the guy in the mailroom who dreams of being a freelance writer. The authors advise readers to start in the industry they're working in now, drawing on their knowledge, background and contacts as a solid base from which to launch a part-time or full-time writing career. The handbook shows readers how to use sound business principles and practices such as networking, niche marketing, or running it like a business to make a successful writing career.\u003c\/p\u003e","brand":"PURDUE UNIVERSITY PRESS","offers":[{"title":"Default Title","offer_id":43415287857197,"sku":"9781557533517","price":46.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/1298\/2317\/files\/9781557533517.jpg?v=1782648228","url":"https:\/\/lioncrest.com.au\/products\/9781557533517","provider":"Woodslane Education","version":"1.0","type":"link"}